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RSS 2.0 - Simple Web Syndication January 27th, 2007

I thought I’d do a few  postings on RSS 2.0 because RSS has become the current /ideal way to get your message out, even replacing some email solutions for list owners. It’s also the subject of a great deal of focus by the Google corporation, in their efforts to seperate the original content from what they call supplimental content.

I think any look at RSS 2.0 should start with an overview understanding of what it is, and rather than rewrite what someone else has written so well … I give you Web Syndication with RSS 2.0.

And after you’re done with that, I’ve taken SEO Writing to a new level that might interest you if you’re in the market for an SEO Writer.

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RSS was originally created in 1999 by Netscape as a channel description framework for their My Netscape Network. MNN was a portal system that allowed end users to selectively view new content from their choice of content providers. RSS was created as a means of gathering that content. Since its creation, RSS has been updated and expanded to handle a much wider range of content with a far broader range of uses.

Simply put RSS is an XML application for simple web feed syndication and content subscriptions.  Okay, maybe that’s not so simple.  Let’s say you have content on your site that you want to feed, or make available for other sites.  This is known as web syndication.  Most commonly this takes the form of sharing news headlines, product releases, or some similar timely content.  RSS provides a standardized method for web sites to use when creating these feeds.

Based on XML, RSS 2.0 allows you to take bits of content or information and place them into a simple text file.  Other web sites or reader programs, also known as news aggregators or news readers, read this text file at a specified interval.  If new content is found, the listing is updated and the new content is shown to the end user.  Through the use of third party programs, browser plug-ins, or web applications users can effectively subscribe to your content; thus coining the term content subscription.

RSS is a very effective and popular way to broadcast your content.  Many newer technologies have emerged based on the idea of RSS; not the least of which is Podcasting, a method of broadcasting media content from your website to mobile users for viewing with iPods or similar handheld devices.

The current version RSS 2.0 was created to improve upon version 0.93 which was RDF based.  This version has high modularity and is designed to be much more simple to implement.  RSS 2.0 is highly supported by every popular browser and news aggregators.  Support for XML based RSS has even been built into many common web languages such as ASP, JSP, and PHP.

Read the rest of the article….

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SEO Writing Membership January 21st, 2007

I decided to tweak the Viral Sales Generator a little bit and took it over to my SEO Writing website. My SEO Writing website was ranking in the top ten in Google for it’s keywords, but disappeared in the last Google update.

I know they saw it as supplimental because I had already built WildWolfas my primary writing business site. Since it was live first, it becomes primary now and any text borrowed from it will be seen as supplimental.

Are you guys aware of the whole Supplimental thing Google is doing? Let me know, I can post more about it if you want.

So, what I’ve done now is to require that people who want to get more information from me or work with me as their SEO Writer, are now required to join for FREE my SEO Writing membership site.

The reasoning behind this is that I get a lot of people emailing me personally asking SEO related questions. I answer them, and then that’s the last I ever hear of them. I also get a lot of people coming to my website and reading all the good content, then leaving. So, it’s great that I’m there for them, but not so great for me when they go off with the education I’ve given them to hire some guy in another country because he’s cheaper … and might I add, you get what you pay for!

In an effort to make this a win-win for both parties. I now require a join into my membership site. It’s free, there’s no hidden text anywhere, no hidden charges. All I want from the exchange is the permission to make more contact my memberhsip, by opting-in I get that legal obligation met.

In addition, I’m also now charging a very small fee for an initial half hour consultation. If they decide to hire me to write for them, then I will apply the fee to their contract. If they decide not to hire me, then I will keep the fee for my services on the consultation.

Why am I charging for consultation when so many others are giving it away for free? Because I find that when both parties have a vested fianacial interest in a thing, they both take it more seriously. Hence, a win-win solution. I only want to work with serious clients.

So, the SEO Writing membership site allows members to join, and then order from three different types of initial consultations. In the future, I will be adding to the list of services and products offered as well.

In addition, I offer free downloads on topics of related interest for members and I will be adding to that offering with free and paid downloads.

I’ve also added an SEO forum for members only. Members will be allowed to talk about their SEO needs and network themselves a little bit. Shameless self-promotion will be deleted and the member who does it will be banned … so spammers, don’t bother.

If you’re intersted in participating in the new SEO Writing Membership, then please join.

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