SEO Copy Writer

By: Bobbie Grennier

What do all super affiliates want more than anything else? Let’s say it together, they want to get paid and get paid handsomely.

So, what does it take to keep super affiliates on their game and advertising for your business? Well, you could say money again and while that wouldn’t be wrong, the answer has a lot more to do with the assurance of potential for income.

You see some merchants are floundering with the concept of “the cookie” and how long a cookie should be set for. They think that if they shorten the lifespan of the cookie that they won’t keep paying for the affiliate to acquire the same lead several times. So, what you might see in various affiliate programs are merchants who short the affiliate by only giving them a 48-hour window to deliver a lead from the customer’s initial click-through.

Statistics show that most customers will visit a site an average of five times before completing the lead or sales process. I’m thinking that the merchant’s 48-hour window might be a wee bit narrow for the affiliates to get what they want from the transaction and a little short-sighted for the merchant since “super affiliates” aren’t likely to want to help them as a result.

As one of the Industries best affiliate management and recruitment solution providers, I can tell you, That’s short-sighted thinking.

The argument is that studies show 98% of sales come within the first 48 hours after a person clicks through to a site. If that’s the case, why wouldn’t you extend that cookie for the maximum time allowed, because it makes the affiliate happier. In fact, some affiliate networks are equipped to track sales as long as 180 days after initial click-through.

If it’s not glaringly obvious, let me say it simply for you. Super affiliates like merchants who set cookies for extended periods of time. The potential for income from their advertising efforts to your potential customers is much greater and for them, that translates to more income return for their efforts to market you.

Super affiliates are basically, commissioned sales people with the whole world to work for, who can walk away at the drop of a hat. Super affiliates are in the driver’s seat in their relationships with marketers, not the marketers. So you should treat that affiliate as you would anyone in the power situation. They are top producing digital sales people, pay them well and make sure they’re happy.

So, what do all super affiliates want? To be paid well and to be ensured happiness throughout the process.

About the Author: Bobbie Grennier is an SEO copywriter, and affiliate marketing manager and affiliate. She publishes several blogs, but you’re most likely to be interested in her Webmaster Blog and Affiliate Blogger. Visit her web sites www.wild-wolf.com for more SEO information.

              

I thought I’d do a few  postings on RSS 2.0 because RSS has become the current /ideal way to get your message out, even replacing some email solutions for list owners. It’s also the subject of a great deal of focus by the Google corporation, in their efforts to seperate the original content from what they call supplimental content.

I think any look at RSS 2.0 should start with an overview understanding of what it is, and rather than rewrite what someone else has written so well … I give you Web Syndication with RSS 2.0.

And after you’re done with that, I’ve taken SEO Writing to a new level that might interest you if you’re in the market for an SEO Writer.

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RSS was originally created in 1999 by Netscape as a channel description framework for their My Netscape Network. MNN was a portal system that allowed end users to selectively view new content from their choice of content providers. RSS was created as a means of gathering that content. Since its creation, RSS has been updated and expanded to handle a much wider range of content with a far broader range of uses.

Simply put RSS is an XML application for simple web feed syndication and content subscriptions.  Okay, maybe that’s not so simple.  Let’s say you have content on your site that you want to feed, or make available for other sites.  This is known as web syndication.  Most commonly this takes the form of sharing news headlines, product releases, or some similar timely content.  RSS provides a standardized method for web sites to use when creating these feeds.

Based on XML, RSS 2.0 allows you to take bits of content or information and place them into a simple text file.  Other web sites or reader programs, also known as news aggregators or news readers, read this text file at a specified interval.  If new content is found, the listing is updated and the new content is shown to the end user.  Through the use of third party programs, browser plug-ins, or web applications users can effectively subscribe to your content; thus coining the term content subscription.

RSS is a very effective and popular way to broadcast your content.  Many newer technologies have emerged based on the idea of RSS; not the least of which is Podcasting, a method of broadcasting media content from your website to mobile users for viewing with iPods or similar handheld devices.

The current version RSS 2.0 was created to improve upon version 0.93 which was RDF based.  This version has high modularity and is designed to be much more simple to implement.  RSS 2.0 is highly supported by every popular browser and news aggregators.  Support for XML based RSS has even been built into many common web languages such as ASP, JSP, and PHP.

Read the rest of the article….

              

I decided to tweak the Viral Sales Generator a little bit and took it over to my SEO Writing website. My SEO Writing website was ranking in the top ten in Google for it’s keywords, but disappeared in the last Google update.

I know they saw it as supplimental because I had already built WildWolfas my primary writing business site. Since it was live first, it becomes primary now and any text borrowed from it will be seen as supplimental.

Are you guys aware of the whole Supplimental thing Google is doing? Let me know, I can post more about it if you want.

So, what I’ve done now is to require that people who want to get more information from me or work with me as their SEO Writer, are now required to join for FREE my SEO Writing membership site.

The reasoning behind this is that I get a lot of people emailing me personally asking SEO related questions. I answer them, and then that’s the last I ever hear of them. I also get a lot of people coming to my website and reading all the good content, then leaving. So, it’s great that I’m there for them, but not so great for me when they go off with the education I’ve given them to hire some guy in another country because he’s cheaper … and might I add, you get what you pay for!

In an effort to make this a win-win for both parties. I now require a join into my membership site. It’s free, there’s no hidden text anywhere, no hidden charges. All I want from the exchange is the permission to make more contact my memberhsip, by opting-in I get that legal obligation met.

In addition, I’m also now charging a very small fee for an initial half hour consultation. If they decide to hire me to write for them, then I will apply the fee to their contract. If they decide not to hire me, then I will keep the fee for my services on the consultation.

Why am I charging for consultation when so many others are giving it away for free? Because I find that when both parties have a vested fianacial interest in a thing, they both take it more seriously. Hence, a win-win solution. I only want to work with serious clients.

So, the SEO Writing membership site allows members to join, and then order from three different types of initial consultations. In the future, I will be adding to the list of services and products offered as well.

In addition, I offer free downloads on topics of related interest for members and I will be adding to that offering with free and paid downloads.

I’ve also added an SEO forum for members only. Members will be allowed to talk about their SEO needs and network themselves a little bit. Shameless self-promotion will be deleted and the member who does it will be banned … so spammers, don’t bother.

If you’re intersted in participating in the new SEO Writing Membership, then please join.

              

A new report by Elise Ackerman of the Mercury News, is asking the questions that the search engine companies don’t want to answer. Ackerman is pushing the four search giants (Google, Yahoo, AOL and MSN) to answer questions about the true extent of your privacy with regards to the volumes of information they track about you.

You know every computer has a unique identifing number (IP) and everytime you log in and do a search, they know exactly who you are and follow your search trends. They then market to those trends, but that not the worst of it.

According to Ackerman, the search logs reveal intimate details about your search habits. For example:

A few weeks after the Mercury News made its request to the companies, AOL published the searches of about 658,000 AOL users on a public Web site as part of an effort to share data with researchers. The searches, which were done from March to May, provided an incredibly intimate glimpse into the lives of the searchers.

On March 1, AOL User 310416 looked for “how to self induce your own labor.'’ A few days later the user searched on “true contractions,'’ then did an “inmate search,'’ which led to the Illinois Department of Corrections. Later in the month, the user searched for “bedbugs'’ and “matress sets in illinois.'’

What this means is the Big Brother most certainly is watching and will prosecute offenders. It doesn’t mean that every search will lead to an investigation, but use some common sense and stay with in the legal guidelines of the laws.

Three Ways You Can Be Tracked Online

IP ADDRESS
Each time you access the Internet, you are assigned a string of numbers identifying your machine. The numbers are kept from 30 days to seven years.

REGISTRATION
You create an account with a log-on and a password. When you log on, companies can also cross-reference cookies and IP addresses with your account.

COOKIE
A string of characters is saved on your computer’s hard drive so that a Web site can identify you, via your browser, each time you return to the site.